1. What is a page view?

A Web page that has been viewed by one visitor

2. What is a click through?

Click Throughs are the actual times a potential customer clicks on your banner or button ad and is linked to your website.

3. What size are the ads?

Click here for example pop-ups...

4. How do you control the number of times my advertisement appears on the website?

The number of page views that a customer has purchased is stored in a database. Each time a page view occurs, the database will update itself. Your advertisement will automatically be discontinued once the page views left = 0.

5. My advertisement is not showing up on the pages I ordered?

Advertisements often share the same location. If such is the case, they will rotate with each page view. If after refreshing and it still does not show, contact Technical Toolboxes immediately.

6. How much does it cost to make a banner?

Rate: 149.00 US

Note: Cost includes one design iteration - if additional work is required, an hourly rate of $80.00 US per hour will be applied pending prior approval.

7. Do I receive a monthly usage report?

Yes, you will receive monthly reports on views and click-throughs.

8. Why is advertisement position so important?

Location on the site - The home is the first page users see in viewing a website. This is the most premium area to advertise. By allocating your company's ad to the most effective placement, you are optimizing your viewing audience - a true business advantage in a competitive market.

Location within a web page - Each browser window has a 'fold' where visitors to the site/page do not need to scroll to view content. By placing your ad above the fold, visitors to the specific page are guaranteed to see your ad.

9. Why do you charge so much for the home page?

The home page has the highest number of page views per day, therefore this is where your ad will get the most exposure to potential customers.

10. How many page views can I expect on a monthly basis?

The Pipeguild website averages about 300 page views per day. One could expect approximately 300 per day if they were the sole advertiser on the home page. However, if there is more than one advertiser, then the number would be divided accordingly.